Performed cleverly, the Fresco Caleader™ is an artistic expression that triggers a brief moment of awe in the midst of any ordinary day. Setting off conversations, it will be the subject of the hour for onlookers stricken by its originality. Consulted by most, it will become a daily time reference in the neighborhood. Embellishing the urban scene by its blending elements, it could express any given theme. Inside, it could entertain spectators calmly chatting in a reception hall or during the intermission between artistic representations. Outside, it could graciously decorate the front entrance of any institution. Below, an artistic 3D Fresco Caleader™ displayed on a public library wall.

Fresco, not fiasco

This fresco project will add a refreshing dimension to the urban zone, giving it a lively character. Furthermore, it constitutes a valorizing alternative to youth having to cope with idleness. Such an initiative would allow them to get involved in their environment to express themselves wisely, to consult each other for an artwork theme and to satisfy their common ambition to state their distinctiveness.

The end result could be a work of art representative of their identity and values.  Once completed, they will proudly show their achievement to people, which could instill self-esteem and set the way to a bright future.  Numerous walls in the urban zone would welcome such a fresco, therefore contributing to heighten the cities overall appearance.